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04 / PRODUCTION ASSETS

Production Assets

Manage production assets together. Keep your story consistent.

04

Generate and manage characters, scenes and props together. Establish a character’s appearance, then create different looks. With World Labs world models, turn text or images into 3D scenes. Shared character and spatial references keep both the story and the team consistent across shots.

01 / 04Character generation & looks

First the character. Then the look.

Define the character’s base appearance, then generate different looks for the same person.

Use the established appearance as a shared starting point for clothing, hair and makeup, keeping each look grounded in the same character.

Character reference: a close-up of a woman looking into the distance from a window
CHARACTER / AThe same characterBase appearance · Main reference
IDENTITY / 01

First, establish the person.

01Facial features✓

02Character presence✓

03Base appearance✓

Every look starts with the same reference.
02 / 04Multiple looks

Every look is an asset you can manage.

Manage multiple looks in the character generation workspace as the same person changes throughout the story.

Keep looks for different scenes, periods and situations under one character. Select a look to continue production and give the team the right visual reference.

Character reference: a close-up of a woman looking into the distance from a window
CHARACTER / AThe same characterBase appearance · Main reference
LOOK / 01Everyday lookA look for Character A
LOOK / 02Formal lookA look for Character A
LOOK / 03Action lookA look for Character A
03 / 04World Labs world model

Generate scenes and props. Visual, interactive and organized.

Use the World Labs world model to generate an interactive 3D scene from a text description or reference image.

Start with a described space or a visual reference. Explore the generated scene from different viewpoints to inform your shot design.

WORLD LABSOne shared 3D space
TEXT / IMAGE

An open interior with high windows and a platform. A performer stands at the edge of the light.

Cinematic reference: a person on a rain-soaked pier with a boat in the distance→ WORLD LABS → 3D
Enter the space. Find your frame.XYZ / 01
04 / 04Consistency across angles

Change the angle. Keep the same scene.

Frame different views of the same 3D scene to preserve spatial relationships. Organize characters, scenes and props in one project asset collection. Shared references, from set dressing to prop details, reduce visual drift between shots.

As the camera moves, the layout and placement of scene elements remain grounded in the same 3D space, giving a sequence of shots a consistent setting.

ROLIN / VIRTUAL STUDIOOne shared 3D space
CAMERA ACAMERA BCAMERA C
The camera moves. Spatial relationships stay.XYZ / 01
INSIDE ROLIN / THE ACTUAL WORKSTATION

Bring your ideas to life.

Rolin scene management with props and locations
WORKFLOW / PRODUCTION

Establish the character and create the required looks, then generate a 3D scene from text or an image. Across camera angles, the character has a defined look and the setting retains a shared spatial basis.

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IMAGINE IT. SEE IT.

Imagine it.
See it.